White Papers

White Papers

User Experience Playbook

Revenue/Ad Ops teams actively analyze and strategize around how specific revenue efforts affect user experience. In partnership with AdMonsters, this playbook dives into the central aspects of this: website safety e.g., malware, partner certification, creative control, and regulatory compliance.
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Website Security: Caution Ahead (eBook)

Traditional security tools are proving ineffective for today's robust and feature-rich corporate websites. This eBook brings to light six website security facts that InfoSec professionals tend to ignore.
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Perceptions and Realities of Malvertising in Digital Ecosystem

The digital advertising ecosystem is in a state of crisis, with many questioning its security. The presence of malware in the digital environment is no longer a topic relegated to advertising professionals–-it’s become a mainstream and global issue. This ExchangeWire Research study provides insight into the opinions of agencies, ad tech providers and publishers across several of the world’s largest publishing markets.
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Malware — The Ubiquitous Menace

Malware, you can't escape it. In fact, 85% of all malware is distributed via the web. With all the attention and investment in security defenses, why can't corporates better control their websites and avoid serving malware to their daily visitors — valued customers and employees?
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Public-Facing Websites: A Loaded Gun

Websites and mobile apps are critical for business. Yet, many firms fail to recognize and address the inherent risks that exist in today's multimedia websites. As a result, websites serve as a gaping hole in a business' security strategy. Find out how public-facing websites become loaded guns pointing straight at consumers with malware as the proverbial bullet.
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